{"id":2,"date":"2010-10-12T03:41:50","date_gmt":"2010-10-12T03:41:50","guid":{"rendered":"http:\/\/blog.soft-grid.net\/?page_id=2"},"modified":"2026-10-16T14:02:50","modified_gmt":"2026-10-16T14:02:50","slug":"about","status":"publish","type":"page","link":"http:\/\/blog.soft-grid.net\/?page_id=2","title":{"rendered":"About"},"content":{"rendered":"\n<figure class=\"wp-block-image alignwide\"><img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"373\" src=\"http:\/\/blog.soft-grid.net\/wp-content\/uploads\/2010\/10\/Softgrid-Screensaver-2-grey-600x373.jpg\" alt=\"\" class=\"wp-image-35\" style=\"aspect-ratio:1.6085790884718498\" title=\"Softgrid Screensaver 2 grey\" srcset=\"http:\/\/blog.soft-grid.net\/wp-content\/uploads\/2010\/10\/Softgrid-Screensaver-2-grey-600x373.jpg 600w, http:\/\/blog.soft-grid.net\/wp-content\/uploads\/2010\/10\/Softgrid-Screensaver-2-grey-361x225.jpg 361w, http:\/\/blog.soft-grid.net\/wp-content\/uploads\/2010\/10\/Softgrid-Screensaver-2-grey-1200x746.jpg 1200w, http:\/\/blog.soft-grid.net\/wp-content\/uploads\/2010\/10\/Softgrid-Screensaver-2-grey-1220x758.jpg 1220w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" \/><\/figure>\n\n\n\n<div style=\"height:2em\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"alignwide has-medium-font-size wp-block-paragraph\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\"><strong>November 2007 to Present<\/strong><\/p>\n\n\n\n<p class=\"alignwide has-small-font-size wp-block-paragraph\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">An Architecture, Urban Design &amp; Planning Consultancy focused practice started as an international networked office with a branch in Amsterdam, Shanghai &amp; London. SG London\u00c2&nbsp;has\u00c2&nbsp;now emerged as an independent practice while maintaining close ties with the Amsterdam Office (also known as the FORM Foundation). Directors at Softgrid London have been involved in some of the largest urban regeneration projects in the U.K. and are currently involved in large urban scale projects in China.<\/p>\n\n\n\n<p class=\"alignwide has-small-font-size wp-block-paragraph\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">In parallel there continues a theoretical discourse\u00c2&nbsp;on the subjects of Architecture and Urban Design as integrated disciplines through teaching and research at both undergraduate &amp; postgraduate educational institutions in the U.K. and lecturing to professional institutions internationally.<\/p>\n\n\n\n<p class=\"alignwide has-small-font-size wp-block-paragraph\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">We have a specific interest in complex urban situations and believe that research into and designs for the built environment should go hand in hand.<\/p>\n\n\n\n<p class=\"alignwide has-small-font-size wp-block-paragraph\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\"><strong>SoftGrid Ltd. | Architecture, Urbanism + Consultancy | <\/strong><\/p>\n\n\n\n<p class=\"alignwide has-small-font-size wp-block-paragraph\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">28 lighthouse, manchester, m4 1pp, united kingdom<\/p>\n\n\n\n<p class=\"alignwide has-small-font-size wp-block-paragraph\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\"><strong>E<\/strong> u.sengupta@soft-grid.net <\/p>\n\n\n\n<p class=\"alignwide has-small-font-size wp-block-paragraph\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\"><strong>P<\/strong> +44 798 079 5337 <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>November 2007 to Present An Architecture, Urban Design &amp; Planning Consultancy focused practice started as an international networked office with a branch in Amsterdam, Shanghai &amp; London. SG London\u00c2&nbsp;has\u00c2&nbsp;now emerged as an independent practice while maintaining close ties with the Amsterdam Office (also known as the FORM Foundation). Directors at Softgrid London have been involved [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":35,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"footnotes":""},"class_list":["post-2","page","type-page","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"http:\/\/blog.soft-grid.net\/index.php?rest_route=\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/blog.soft-grid.net\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"http:\/\/blog.soft-grid.net\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"http:\/\/blog.soft-grid.net\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/blog.soft-grid.net\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2"}],"version-history":[{"count":0,"href":"http:\/\/blog.soft-grid.net\/index.php?rest_route=\/wp\/v2\/pages\/2\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/blog.soft-grid.net\/index.php?rest_route=\/wp\/v2\/media\/35"}],"wp:attachment":[{"href":"http:\/\/blog.soft-grid.net\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}